Advocate acceptable use

Effective date: 17 August 2026

These are the rules for sharing AdvoGrow tracking links. They are Section 9 of our Terms of Service, reproduced here on their own so they are easy to find and easy to re-read. You agree to them when you create an AdvoGrow account.

Why these rules exist

AdvoGrow does not have its own agreement with every merchant. We reach them through an affiliate network as a single publisher account, and you promote through us as a sub-publisher of that account.

That structure is what makes the whole thing possible, and it has one consequence worth stating plainly rather than burying: the network and the marketplace hold AdvoGrow responsible for what advocates do with our links. Their remedies for a breach land on us, not on you. Takedown demands, fines, chargebacks against commission already paid to us, and termination of the publisher account that every advocate here depends on.

So these are not house style. They are the terms we are enforcing, because one bad placement can take the programme down for everybody on it.

Today we reach merchants through two networks, Involve Asia and IndoLeads, and the merchants include Shopee and a growing list of brands. Where a rule below names Shopee, it is taken from Shopee's own affiliate programme policy; the rest are the obligations our networks place on us, written out here in plain language because they land on you the moment you share a link. As we add merchants and networks, equivalent rules apply to them, and we update this page rather than leaving you to guess.

The rules

Where you may not put your link

Do not place, post, or promote an AdvoGrow tracking link on, or through, any of the following:

content that is illegal, or that encourages illegal activity;
adult or sexually explicit content;
gambling or betting content;
weapons, ammunition, or explosives content;
tobacco, vaping, or related content;
streaming, torrent, file-sharing, or other piracy sites; or
phishing pages, malware, or any page that misleads people about whose it is.

How you may not promote

No spam. Do not post your link repeatedly or indiscriminately, or anywhere it is unwelcome or against that venue's own rules.
No pop-up, pop-under, masking, or cookie stuffing placements. Your link has to be something a person chooses to click, somewhere they can see what it is. Do not fire it invisibly, hide it behind an overlay, or run it through anything that disguises where it goes.
No automated tools. Do not use bots, scripts, click farms, traffic exchanges, scrapers, automated query tools, or any other automated means to generate clicks on your link or to pull data off the merchant's site. Shopee's policy prohibits scraping its platform and its content outright.
No bidding on the merchant's brand keywords in paid search. Do not run search engine marketing that bids on Shopee's or a seller's brand keywords, or on misspellings and variations of them, and do not use those brand names in your paid-search ad copy or display URLs.
Not through Shopee's own channels, or a seller's own channels. Do not post your link inside their properties: official social accounts, brand groups, product comment sections, live streams, chats, or communities they run. Those audiences are theirs, not yours to monetise.
No email promotion without consent. Do not send your link by email, or through any other channel that requires permission, to people who have not agreed to hear from you.
No self-dealing. Buying through your own link, or arranging for someone to do it on your behalf, is not a recommendation. We screen for it, we flag it for review, and we may withhold the earnings on it.
Do not pretend to be someone you are not. You are an advocate sharing something you like. Do not present yourself as the merchant, as a marketplace, as AdvoGrow, as customer support, or as an official or authorised representative of any of them. Do not register a domain, social account, or app name that could be mistaken for theirs.
No invented reviews or experiences. Do not write a review, testimonial, rating, or "here is how I use it" for something you have not actually used, and do not arrange for anyone else to.
No claims you cannot back up, about what a product does, what it costs, whether it is in stock, or what happens if somebody wants a refund. Describe what you know.
No cloaking. Do not show one thing to us, the merchant, or a platform's reviewers and a different thing to the people who actually click.
Do not interfere with anyone else's tracking, and do not knowingly exploit a pricing mistake, a tracking bug, or a technical error to generate commission.

The link itself

The tracking link we give you is the whole mechanism. Share it as we gave it to you.

Do not modify, shorten through your own redirector, obscure, bypass, reverse engineer, or otherwise interfere with a tracking link or with how it records a click. If it stops working, or you think it is pointing somewhere wrong, tell us rather than repairing it yourself: a link that has been altered usually still opens the shop, which is exactly why the problem is invisible until nobody gets paid.

Discount codes, cashback, and promotions

If you share a code or a promotion alongside your link:

Only share codes that are genuine, current, and authorised by the merchant. Do not invent one, and do not share one you found somewhere it was not meant to be.
Do not describe a code as exclusive unless it actually is and we have told you so.
No fake urgency or fake scarcity, and no "click to reveal" style teasers whose real purpose is to register a click rather than to give somebody the thing you promised.
If a promotion expires or is withdrawn, take it down once you know.

Using Shopee's or a seller's brand

Do not use Shopee's or a seller's logos, fonts, key visuals, packaging shots, or other brand assets in creative you make yourself, unless the owner has approved it in writing.

You can of course name the product you are recommending and describe it in your own words, and you can share what AdvoGrow itself gives you. What you cannot do is build your own advertisement out of somebody else's brand.

Keep the disclosure attached, and keep it visible

Every share AdvoGrow composes for you carries a line saying you earn a commission. Write whatever you like alongside it, but do not delete, edit, obscure, or work around that line when you share the link.

Visible means visible without effort. The disclosure has to be readable before or alongside the link, without anyone needing to expand the post, tap "more", scroll, or open a separate page. A disclosure buried at the end of a long caption is the most common way people get this wrong.

This is not an AdvoGrow house style. Singapore's advertising code requires anyone with a material connection to a brand to disclose it clearly and prominently, and an affiliate commission is a material connection. Separately from the advertising code, presenting a paid recommendation as an unpaid one is conduct that can mislead a consumer under the Consumer Protection (Fair Trading) Act, which is not self-regulatory and carries real consequences for whoever posted it.

What happens if you break these rules

We are the party the merchant and the network hold responsible, so one advocate's breach is a risk to every advocate on AdvoGrow.

We work down this list, not across it. We start at the lightest step that fixes the problem, and we go further only if it does not.

One exception, and we would rather tell you about it now than surprise you with it. A network can require us to suspend an advocate immediately, and we have to comply to keep the programme alive for everyone. If that happens we will still tell you what we were told and why, and we will still work through the rest of this list with you afterwards. What we cannot do is take our time first.

We tell you, and ask you to fix it. In most cases that is the whole story. We will say what we found and give you a reasonable period to put it right.
We disable the link, or all of your links, if the placement itself is the problem.
We pause your ability to create new links while we look into it.
The affected activity does not earn. A click or a sale generated in breach of these rules does not meet the conditions of earning in Section 6.1 of the Terms of Service, so it never becomes payable in the first place. This is not a fine. It is that the activity did not qualify.
We recover money we have already paid you, but only in the two situations set out in Section 6.3: the money was obtained by fraud or self-dealing, or the network has charged that commission back to us. We will tell you which, and show you the amount.
We close your account.

Earnings we have already confirmed and been paid for stay yours, unless one of the two situations in step 5 applies.

When we skip the ladder. If we reasonably suspect fraud or illegal content, or if the network or the merchant demands immediate action, we may go straight to disabling links or suspending your account and tell you immediately afterwards. You still get the explanation, and you can still reply.

If you think we got it wrong

Whenever we take any of the steps above, we will tell you what we found and why.

You have 14 days to reply to hello@advogrow.app and tell us what we missed.
A person reads it, not an automated system. We will come back to you with a decision within 30 days.
If we got it wrong, we put it back. The links, the account, and the earnings.

This does not affect any rights you have under the law of your own country.

If you are not sure

Ask before you post, not after. Email hello@advogrow.app and describe where you want to put the link. A one-line answer from us is cheaper than a takedown for both of us.

Where this sits

These rules form part of our Terms of Service (Section 9). Everything else in the Terms, including eligibility, earnings and liability, still applies.
What we collect when someone follows your link is set out in our Privacy Policy, Section 3.4.
Questions, or a placement you want checked first: hello@advogrow.app